Seth Godin

Author, business executive

Seth Godin is a business executive and one of the world’s most influential minds in the field of marketing, branding, and entrepreneurship. As an entrepreneur, he has produced an enviable track record of launching wildly successful businesses since the mid-90s. As an author, Godin is widely respected for his thought-provoking and inspiring work; he has penned over fifteen bestsellers, including Purple Cow, Tribes, and What To Do When It’s Your Turn (And It’s Always Your Turn). Godin has made a name for himself by challenging conventional wisdom in the business world. His concepts of permission marketing, the power of the small idea, and the power of the tribe have helped shape the way businesses market themselves to customers. He is also a relentless optimist and very willing to fail – which has given him both inspiration for his work and the confidence to continue chasing his dreams. Godin is a highly sought-after speaker. His talks are often motivational and inspiring and always filled with ideas and stories businesses can use to improve their practices. He challenges established ways of thinking, and always encourages audiences to break the mold and pursue their original ideas. In addition to his books and lectures, Godin writes the popular blog, and is also the founder and CEO of the altMBA, a transformative online leadership and management workshop. Godin also runs Squidoo, a popular web site that gives users the information they need to start their own blogs and web sites. Godin has been recognized by Forbes and the Harvard Business Review, and has been inducted into the Direct Marketing Association Hall of Fame. He has been an adviser to numerous startups and Fortune 500 companies, helping them to develop cutting-edge marketing and branding strategies.