Secrets of Power Negotiating audio by Roger Dawson is an essential book for anyone looking to sharpen their negotiation skills. The book details the essential components of negotiation, including understanding power, building trust, overcoming objections, and developing the right deal. It also provides helpful strategies you can use to help you in any situation, including mediating, bargain hunting, and reversing a losing situation. The audio format of the book makes learning the tactics that much easier and provides a firsthand experience on what it takes to craft a successful negotiation outcome.The book breaks down the core skill sets and techniques needed for successful deals through an outline of basic concepts, techniques, and stories to children. Reading it will help you learn the basics of negotiation, how to learn and master more advanced negotiation skills, and the importance of building relationships. Additionally, each chapter covers a different type of negotiation, from labor disputes to return policies, and is accompanied by a series of exercises that help you reinforce the information.Roger's courage and optimism are contagious, even through the book's audio format. He shares some of his own experiences and insights, including how to create success when the odds seem stacked against you, how to recognize opportunity when it is disguised as an obstacle, and why creating the right relationships is essential for lasting success. This book is great for anyone looking to better understand the concepts of negotiation and gain skills that can help them become a better negotiator.
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