No Rules Rules: Netflix and the Culture of Reinvention is an in-depth look at the revolutionary and ongoing success of media mogul Reed Hastings and his immense impact on the film and television streaming industry. Hastings wrote the insightful book alongside Erin Meyer to provide readers with a glimpse of the unique company culture of Netflix and the strategies that enabled it to grow so dramatically.The book gives readers a holistic overview of Hastings' leadership methods, with topics ranging from Netflix's early years as a fledgling DVD rental company to its meteoric rise as an entertainment superpower. Through a series of interviews with current and former Netflix executives, No Rules Rules provides candid accounts of the corporate culture at the company and its extraordinary achievements. It also elucidates upon the controversial yet highly effective philosophies that enabled Hastings to take such risks with the entertainment industry.In addition to offering practical advice for business experts looking to incorporate a similar culture into their organizations, the book provides a wealth of personal anecdotes from Hastings and his colleagues. These anecdotes explain in detail the myriad of unpredictable and innovative decisions that Netflix made on its way to becoming the world's largest streaming service. Readers will come away with a newfound admiration for Hastings and the company he has built.No Rules Rules will be of interest to anyone interested in the fascinating story of how Hastings and Netflix changed the landscape of the entertainment industry. It's an essential read for business strategists, entrepreneurs, and executives looking to emulate Hastings' success and make the most of their own venture.
Add missing EndorsementAs the information age shrinks product cycles and compresses time frames, the most important business question of our era is, How do we keep innovating? In this breakthrough book, Reed Hastings and Erin Meyer provide the answer. They lay out a proven, systematic methodology for building, maintaining, and enhancing a highly innovative global culture. It is an amazing piece of work. Bravo!
Reed Hastings learned early what it takes to build an enduring great company. Here in No Rules Rules, he and Erin Meyer teach the culture that propelled Netflix into one of the most distinctive and impactful companies on the planet. Packed with vivid specifics, they illustrate how Hastings melded a spicy concoction into a framework of freedom and responsibility. Well-written and fast-paced, timeless and timely, inspired and practical, smart and wise—read it and learn the Netflix secret sauce from the master himself!
I had the privilege of learning from Reed personally and studying the Netflix culture. The insights in this book are invaluable to anyone trying to create and sustain organizational culture.
Forget reinventing television; Reed Hastings' real achievement is reinventing corporate culture, and in No Rules Rules, Reed reveals all the tactics and processes that he’s used to make Netflix one of the 21st century’s most innovative companies. Clear, compelling, fascinating, and (for a book about Netflix), appropriately binge-worthy, No Rules Rules is the book I wish I had read when I was starting out, and it’s the book I’ll be giving to every CEO I work with. It’s simply a must-have for any business leader.